Joe Louis

Early life

Born on May 13, 1914, in rural Chambers County, Alabama—in a ramshackle dwelling on Bell Chapel Road, located about 1 mile (2 kilometres) off State Route 50 and roughly 6 miles (10 kilometres) from LaFayette—Louis was the seventh of eight children of Munroe Barrow and Lillie (Reese) Barrow. He weighed 11 pounds (5 kg) at birth. Both of his parents were children of former slaves, alternating between sharecropping and rental farming.

Louis suffered from a speech impediment and spoke very little until about the age of six. Munroe Barrow was committed to a mental institution in 1916 and, as a result, Joe knew very little of his biological father. Around 1920, Louis' mother married Pat Brooks, a local construction contractor, having received word that Munroe Barrow had died while institutionalized (in reality, Munroe Barrow lived until 1938, unaware of his son's fame).

In 1926, shaken by a gang of white men in the Ku Klux Klan, Louis's family moved to Detroit, Michigan, forming part of the post–World War I Great Migration. Joe's brother worked for Ford Motor Company (where Joe would himself work for a time at the River Rouge Plant) and the family settled into a home at 2700 Catherine (now Madison) Street in Detroit's Black Bottom neighborhood.

Louis attended Bronson Vocational School for a time to learn cabinetmaking.

Amateur career

The Great Depression severely affected the Barrow family, but Joe still made time to work out at a local youth recreation center at 637 Brewster Street in Detroit. His mother attempted to get him interested in playing the violin. He is rumored to have tried to hide his pugilistic ambitions from his mother by carrying his boxing gloves inside his violin case.

Louis made his debut in early 1932 at the age of 17. Legend has it that before the fight, the barely literate Louis wrote his name so large that there was no room for his last name, and thus became known as "Joe Louis" for the remainder of his boxing career (more likely, Louis simply omitted his last name to keep his boxing a secret from his mother). After this debut—a loss to future Olympian Johnny Miler—Louis compiled numerous amateur victories, eventually winning the club championship of his Brewster Street recreation center, the home of many aspiring Golden Gloves fighters.

In 1933, Louis won the Detroit-area Golden Gloves Novice Division championship against Joe Biskey for the light heavyweight classification. He later lost in the Chicago Golden Gloves Tournament of Champions. The next year, competing in the Golden Gloves' Open Division, he won the light heavyweight classification, this time also winning the Chicago Tournament of Champions against Joe Bauer. However, a hand injury forced Louis to miss the New York/Chicago Champions' cross-town bout for the ultimate Golden Gloves championship. In April 1934, he followed up his Chicago performance by winning the light heavyweight United States Amateur Champion National AAU tournament in St. Louis, Missouri.

By the end of his amateur career, Louis's record was 50–4, with 43 knockouts.

Professional career

Joe Louis had only three losses in his 69 professional fights. He tallied 52 knockouts and held the championship from 1937 to 1949, the longest span of any heavyweight titleholder. After returning from retirement, Louis failed to regain the championship in 1950, and his career ended after he was knocked out by Rocky Marciano in 1951.

Early years

Louis's amateur performances attracted the interest of professional promoters, and he was soon represented by a Black Detroit-area bookmaker named John Roxborough. As Louis explained in his autobiography, Roxborough convinced the young fighter that white managers would have no real interest in seeing a Black boxer work his way up to title contention:

[Roxborough] told me about the fate of most black fighters, ones with white managers, who wound up burned-out and broke before they reached their prime. The white managers were not interested in the men they were handling but in the money they could make from them. They didn't take the proper time to see that their fighters had a proper training, that they lived comfortably, or ate well, or had some pocket change. Mr. Roxborough was talking about Black Power before it became popular.

Roxborough knew a Chicago area boxing promoter named Julian Black who already had a stable of mediocre boxers against which Louis could hone his craft, this time in the heavyweight division. After becoming part of the management team, Black hired fellow Chicago native Jack "Chappy" Blackburn as Louis's trainer. Louis's initial professional fights were all in the Chicago area, his professional debut coming on July 4, 1934, against Jack Kracken in the Bacon Casino on Chicago's south side. Louis earned $59 for knocking out Kracken in the first round. $59 in 1934 is equivalent to $1,148.60 in 2020 dollars. Louis won all 12 of his professional fights that year, 10 by knockout.

In September 1934, while promoting a Detroit-area "coming home" bout for Louis against Canadian Alex Borchuk, Roxborough was pressured by members of the Michigan State Boxing Commission to have Louis sign with white management. Roxborough refused and continued advancing Louis's career with bouts against heavyweight contenders Art Sykes and Stanley Poreda.

While training for a fight against Lee Ramage, Louis noticed a young female secretary for the Black newspaper at the gym. After Ramage was defeated, the secretary, Marva Trotter, was invited to the celebration party at Chicago's Grand Hotel. Trotter later became Louis's first wife in 1935.

During this time, Louis also met Truman Gibson, the man who would become his personal lawyer. As a young associate at a law firm hired by Julian Black, Gibson was charged with personally entertaining Louis during the pendency of business deals.

World championship

After defeating Louis, Schmeling expected a title shot against James J. Braddock, who had unexpectedly defeated Max Baer for the heavyweight title the previous June. Madison Square Garden (MSG) had a contract with Braddock for the title defense and also sought a Braddock–Schmeling title bout. But Jacobs and Braddock's manager Joe Gould had been planning a Braddock–Louis matchup for months.

Schmeling's victory gave Gould tremendous leverage, however. If he were to offer Schmeling the title chance instead of Louis, there was a very real possibility that Nazi authorities would never allow Louis a shot at the title. Gould's demands were therefore onerous: Jacobs would have to pay 10% of all future boxing promotion profits (including any future profits from Louis's future bouts) for ten years. Braddock and Gould would eventually receive more than $150,000 from this arrangement. Well before the actual fight, Jacobs and Gould publicly announced that their fighters would fight for the heavyweight title on June 22, 1937. Figuring that the New York State Athletic Commission would not sanction the fight in deference to MSG and Schmeling, Jacobs scheduled the fight for Chicago.

Each of the parties involved worked to facilitate the controversial Braddock–Louis matchup. Louis did his part by knocking out former champion Jack Sharkey on August 18, 1936. Meanwhile, Gould trumped up anti-Nazi sentiment against Schmeling, and Jacobs defended a lawsuit by MSG to halt the Braddock–Louis fight. A federal court in Newark, New Jersey, eventually ruled that Braddock's contractual obligation to stage his title defense at MSG was unenforceable for lack of mutual consideration.

The stage was set for Louis's title shot. On the night of the fight, June 22, 1937, Braddock was able to knock Louis down in round one, but afterward could accomplish little. After inflicting constant punishment, Louis defeated Braddock in round eight, knocking him out cold with a strong right hand that busted James' teeth through his gum shield and lip and sent him to the ground for a few minutes. It was the first and only time that Braddock was knocked out (the one other stoppage of Braddock's career was a TKO due to a cut). Louis's ascent to the world heavyweight championship was complete.

Louis's victory was a seminal moment in Black American history. Thousands of Black people stayed up all night across the country in celebration. Noted author and member of the Harlem Renaissance Langston Hughes described Louis's effect in these terms:

World War II

Louis fought a charity bout for the Navy Relief Society against his former opponent Buddy Baer on January 9, 1942, which raised $47,000 for the fund. The next day, he volunteered to enlist as a private in the United States Army at Camp Upton, Long Island. Newsreel cameras recorded his induction, including a staged scene in which a soldier-clerk asked, "What's your occupation?", to which Louis replied, "Fighting and let us at them Japs".

Another military charity bout on March 27, 1942, (against another former opponent, Abe Simon) netted $36,146. Before the fight, Louis had spoken at a Relief Fund dinner, saying of the war effort, "We'll win, 'cause we're on God's side". The media widely reported the comment, instigating a surge of popularity for Louis. Slowly, the press began to eliminate its stereotypical racial references when covering Louis and instead treated him as a sports hero. Despite the public relations boon, Louis's charitable fights proved financially costly. Although he saw none of the roughly $90,000 raised by these and other charitable fights, the IRS later credited these amounts as taxable income paid to Louis. After the war, the IRS pursued the issue.

For basic training, Louis was assigned to a segregated cavalry unit based in Fort Riley, Kansas. The assignment was at the suggestion of his friend and lawyer Truman Gibson, who knew of Louis's love for horsemanship. Gibson had previously become a civilian advisor to the War Department, in charge of investigating claims of harassment against black soldiers. Accordingly, Louis used this personal connection to help the cause of various black soldiers with whom he came into contact. In one noted episode, Louis contacted Gibson in order to facilitate the Officer Candidate School (OCS) applications of a group of black recruits at Fort Riley, which had been inexplicably delayed for several months. Among the OCS applications Louis facilitated was that of young UCLA athletic legend Jackie Robinson, later to break the baseball color barrier. The episode spawned a personal friendship between the two men.

Realizing Louis's potential for raising esprit de corps among the troops, the Army placed him in its Special Services Division rather than sending him into combat. Louis went on a celebrity tour with other notables, including fellow boxer Sugar Ray Robinson. He traveled more than 35,000 km (22,000 mi) and staged 96 boxing exhibitions before two million soldiers. In England during 1944, he was reported to have signed as a player for Liverpool Football Club as a publicity stunt.

Later career and retirement

Louis emerged from his wartime service significantly in debt. In addition to his looming tax bill—which had not been finally determined at the time, but was estimated at greater than $100,000—Jacobs claimed that Louis owed him $250,000.

Despite the financial pressure on Louis to resume boxing, his long-awaited rematch against Billy Conn had to be postponed to the summer of 1946, when weather conditions could accommodate a large outdoor audience.

During the build up Louis was asked "Will you chase him if he runs backwards", this prompted the champion to respond with now the famous line: "He can run, but he can't hide".

On June 19, a disappointing 40,000 saw the rematch at Yankee Stadium, in which Louis was not seriously tested. Conn, whose skills had deteriorated during the long layoff, largely avoided contact until being dispatched by knockout in the eighth round. Although the attendance did not meet expectations, the fight was still the most profitable of Louis's career to date. His share of the purse was $600,000, of which Louis's managers got $140,000, his ex-wife $66,000 and the U.S. state of New York $30,000.

After trouble finding another suitable opponent, on December 5, 1947, Louis met Jersey Joe Walcott, a 33-year-old veteran with a 44–11–2 record. Walcott entered the fight as a 10-to-1 underdog. Nevertheless, Walcott knocked down Louis twice in the first four rounds. Most observers in Madison Square Garden felt Walcott dominated the 15-round fight. When Louis was declared the winner in a split decision, the crowd booed.

Louis was under no illusion about the state of his boxing skills, yet he was too embarrassed to quit after the Walcott fight. Determined to win and retire with his title intact, Louis signed on for a rematch. On June 25, 1948, about 42,000 people came to Yankee Stadium to see the aging champion, who weighed 213.5 pounds (96.8 kg), the heaviest of his career to date. Walcott knocked Louis down in the third round, but Louis survived to knock out Walcott in the eleventh.

Louis would not defend his title again before announcing his retirement from boxing on March 1, 1949. In his bouts with Conn and Walcott, it had become apparent that Louis was no longer the fighter he had once been. As he had done earlier in his career, however, Louis would continue to appear in numerous exhibition matches worldwide. In August 1949 Cab Calloway rendered homage to the "king of the ring" with his song Ol' Joe Louis.

Comeback

At the time of Louis's initial retirement, the IRS was still completing its investigation of his prior tax returns, which had always been handled by Mike Jacobs's personal accountant. In May 1950, the IRS finished a full audit of Louis's past returns and announced that, with interest and penalties, he owed the government more than $500,000. Louis had no choice but to return to the ring.

After asking Gibson to take over his personal finances and switching his management from Jacobs and Roxborough to Marshall Miles, the Louis camp negotiated a deal with the IRS under which Louis would come out of retirement, with all Louis's net proceeds going to the IRS. A match with Ezzard Charles—who had acquired the vacant heavyweight title in June 1949 by outpointing Walcott—was set for September 27, 1950. By then, Louis was 36 years old and had been away from competitive boxing for two years. Weighing in at 218 pounds, Louis was still strong, but his reflexes were gone and Charles repeatedly beat him to the punch. By the end of the fight, Louis was cut above both eyes, one of which was shut tight by swelling. He knew he had lost even before Charles was declared the winner. The result was not the only disappointing aspect of the fight for Louis; only 22,357 spectators paid to witness the event at Yankee Stadium, and his share of the purse was a mere $100,458. Louis had to continue fighting.

After facing several club-level opponents and scoring a knockout victory over EBU heavyweight champion Lee Savold, the International Boxing Club guaranteed Louis $300,000 to face undefeated heavyweight contender Rocky Marciano on October 26, 1951. Despite his being a 6-to-5 favorite, few boxing insiders believed Louis had a chance. Marciano himself was reluctant to participate in the bout, but was understanding of Louis's position: "This is the last guy on earth I want to fight". It was feared, particularly among those who had witnessed Marciano's punching power first-hand, that Louis's unwillingness to quit would result in serious injury. Fighting back tears, Ferdie Pacheco said in the SportsCentury documentary about Louis's bout with Marciano, "He [Louis] wasn't just going to lose. He was going to take a vicious, savage beating. Before the eyes of the nation, Joe Louis, an American hero if ever there was one, was going to get beaten up". Louis was dropped in the eighth round by a Marciano left and knocked through the ropes and out of the ring less than thirty seconds later.

In the dressing room after the fight, Louis's Army touring companion, Sugar Ray Robinson, wept. Marciano also attempted to console Louis, saying, "I'm sorry, Joe". "What's the use of crying?" Louis said. "The better man won. I guess everything happens for the best".

Taxes and financial troubles

Despite Louis's lucrative purses over the years, most of the proceeds went to his handlers. Of the over $4.6 million earned during his boxing career, Louis himself received only about $800,000. Louis was nevertheless extremely generous to his family, paying for homes, cars and education for his parents and siblings, often with money fronted by Jacobs. He invested in a number of businesses, all of which eventually failed, including the Joe Louis Restaurant, the Joe Louis Insurance Company, a softball team called the Brown Bombers, the Joe Louis Milk Company, Joe Louis pomade (hair product), Joe Louis Punch (a drink), the Louis-Rower P.R. firm, a horse farm and the Rhumboogie Café in Chicago. He gave liberally to the government as well, paying back the city of Detroit for any welfare money his family had received.

A combination of this largesse and government intervention eventually put Louis in severe financial straits. His entrusting of his finances to former manager Mike Jacobs haunted him. After the $500,000 IRS tax bill was assessed, with interest accumulating every year, the need for cash precipitated Louis's post-retirement comeback. Even though his comeback earned him significant purses, the incremental tax rate in place at the time (90%) meant that these boxing proceeds did not even keep pace with interest on Louis's tax debt. As a result, by the end of the 1950s, he owed over $1 million in taxes and interest. In 1953, when Louis's mother died, the IRS appropriated the $667 she had willed to Louis. To bring in money, Louis engaged in numerous activities outside the ring. He appeared on various quiz shows, and an old Army friend, Ash Resnick, gave Louis a job greeting tourists to the Caesars Palace hotel in Las Vegas, where Resnick was an executive. For income, Louis even became a professional wrestler. He made his professional wrestling debut on March 16, 1956, in Washington, D.C. at the Uline Arena, defeating Cowboy Rocky Lee. After defeating Lee in a few matches, Louis discovered he had a heart ailment and retired from wrestling competition. However, he continued as a wrestling referee until 1972.

Louis remained a popular celebrity in his twilight years. His friends included former rival Max Schmeling, who provided Louis with financial assistance during his retirement—and mobster Frank Lucas, who, disgusted with the government's treatment of Louis, once paid off a $50,000 tax lien held against him. These payments, along with an eventual agreement in the early 1960s by the IRS to limit its collections to an amount based on Louis's current income, allowed Louis to live comfortably toward the end of his life.

Professional wrestling career

In an effort to improve his financial situation, Joe Louis got involved with professional wrestling in 1954. His first recorded match was on August 6, 1954, in a victory over Bobby Nelson.

In 1956, Louis went on a short-lived wrestling tour arranged by promoter Ray Fabiani. This was cut short after a match against Cowboy Rocky Lee on May 31, 1956, when Louis' ribs were cracked, and he subsequently lost his wrestling license.

Louis returned to the wrestling ring on March 15, 1959, where he lost to Buddy Rogers in Columbus, Ohio. This led to a hiatus until the late 1960s and early 1970s, when he engaged in several wrestling matches. His last match was in 1973 but he continued as a referee.

Professional golf

One of Louis' other passions was the game of golf, in which he also played a historic role. He was a long-time devotee of the sport since being introduced to the game before the first Schmeling fight in 1936. In 1952, Louis was invited to play as an amateur in the San Diego Open on a sponsor's exemption, which was announced at the time as the first instance of an African-American to play in a PGA Tour event (in fact, professional Howard Wheeler was one of seven African-Americans to compete in the Tam O'Shanter Open in Niles, Illinois in 1942, and Wheeler appeared in subsequent PGA-sanctioned events in Philadelphia in the 1940s, qualifying for the 1950 and 1951 U.S. Open).

Initially, the PGA of America was reluctant to allow Louis to enter the event, having a bylaw at the time limiting PGA membership to white Americans. Louis's celebrity status eventually pushed the PGA toward removing the bylaw, although the "Caucasian only" clause in the PGA of America's constitution was not formally amended until November 1961. The change, however, paved the way for the first generation of African-American professional golfers such as Calvin Peete.

Two weeks after the 1952 San Diego Open, Louis was invited to play in the 1952 Tucson Open. Louis shot a 69 in the opening round and a 72 in the 2nd round. His 2-round total of 141 enabled him to make the cut. Joe Louis is the only champion athlete from another sport ever to make the cut in a PGA event.

Louis himself financially supported the careers of several other early black professional golfers, such as Bill Spiller, Ted Rhodes, Howard Wheeler, James Black, Clyde Martin and Charlie Sifford. His son, Joe Louis Barrow Jr., would become a national spokesman for diversity in golf and retired in 2017 after serving 18 years as CEO of The First Tee.

In 2009, the PGA of America granted posthumous membership to Ted Rhodes, John Shippen and Bill Spiller, who were denied the opportunity to become PGA members during their professional careers. The PGA also has granted posthumous honorary membership to Louis. A public golf course in Riverdale, Illinois, just south of Chicago, is named for him.

Personal life

I did the best I could with what I had.

Louis had two children with his wife, Marva Trotter Louis: daughter Jacqueline (born 1943) and son Joseph Louis Barrow Jr. (born 1947). They divorced in March 1945 only to remarry a year later, but were again divorced in February 1949. Marva moved on to an acting and modeling career. On Christmas Day 1955, Louis married Rose Morgan, a successful Harlem businesswoman; their marriage was annulled in 1958. Louis's final marriage—to Martha Jefferson, a lawyer from Los Angeles, on St. Patrick's Day 1959—lasted until his death. They had four children: another son named Joseph Louis Barrow Jr, John Louis Barrow, Joyce Louis Barrow, and Janet Louis Barrow. The younger Joe Louis Barrow Jr. lives in New York City and is involved in boxing. Though married four times, Louis discreetly enjoyed the company of other women such as Lena Horne and Edna Mae Harris.

Joe and Marva Louis endorsed and campaigned for liberal, anti-segregation Republican candidate Wendell Willkie in the 1940 United States presidential election. Louis said:

This country has been good to me. It gave me everything I have. I have never come out for any candidate before but I think Wendell L. Willkie will give us a square deal. So I am for Willkie because I think he will help my people, and I figure my people should be for him, too.

In 1957 then Teamsters Vice President Jimmy Hoffa was on trial for bribery. Given that the jury was composed of eight blacks and four whites, Hoffa made overtures to the black jurors. Paul Dorfman and Barney Baker arranged for Louis to walk up and hug Hoffa in view of the jurors. Hoffa was found not guilty. Dorfman approached the International Boxing Club, run by his friend Truman Gibson, to make this arrangement, while Baker paid Louis' travel and hotel expenses.

Drugs took a toll on Louis in his later years. In 1969, he was hospitalized after collapsing on a New York City street. While the incident was at first credited to "physical breakdown", underlying problems would soon surface. In 1970, he spent five months at the Colorado Psychiatric Hospital and the Veterans Administration Hospital in Denver, hospitalized by his wife, Martha, and his son, Joe Louis Barrow Jr., for paranoia. In a 1971 book, Brown Bomber, by Barney Nagler, Louis disclosed the truth about these incidents, stating that his collapse in 1969 had been caused by cocaine, and that his subsequent hospitalization had been prompted by his fear of a plot to destroy him. Strokes and heart ailments caused Louis's condition to deteriorate further later in the decade. He had surgery to correct an aortic aneurysm in 1977 and thereafter used a POV/scooter for a mobility aid.

Death

Louis died of cardiac arrest in Desert Springs Hospital near Las Vegas on April 12, 1981, just hours after his last public appearance viewing the Larry Holmes–Trevor Berbick heavyweight championship fight. President Ronald Reagan waived the eligibility rules for burial at Arlington National Cemetery and Louis was buried there with full military honors on April 21, 1981. His funeral was paid for in part by former competitor and friend Max Schmeling, who also acted as a pallbearer.

Film and television

Louis appeared in six full-length films and two short films.

Louis had a starring role in the 1938 race film Spirit of Youth, in which he played a boxer with many similarities to himself.

In 1943, he was featured in the full-length movie This is the Army, which starred Ronald Reagan, with appearances by Kate Smith singing "God Bless America" and Irving Berlin, and which was directed by Michael Curtiz.

In 1946 he played himself in Joe Palooka, Champ, a movie based on the comic strip Joe Palooka created by Ham Fisher.

Louis once again played himself in the short film Johnny At The Fair in 1947. The short film takes place at the Canadian National Exhibition (CNE) where a boy becomes separated from his parents and meets a host of celebrities including former Canadian Prime Minister William Lyon MacKenzie King and champion figure skater Barbara Ann Scott.

In 1948 Louis starred as himself in Joseph Lerner's The Fight Never Ends.

In 1955 Louis was once again cast as himself in a small role in The Square Jungle written by George Zuckerman and starring Tony Curtis.

Louis's last feature-length movie role took place in the 1970 comedy The Phynx in which a rock band goes on tour in Albania in order to save Americans being held hostage.

He was a guest on the television show You Bet Your Life in 1955. In 1977, Louis made a small cameo appearance on the TV series Quincy M.E.

In 1953, Robert Gordon directed a movie about Louis's life, The Joe Louis Story. Filmed in Hollywood, it starred Golden Gloves fighter and Louis lookalike Coley Wallace in the title role. The film suffered from low budget and production values, sluggishly intercutting clips from Louis's actual bouts with indifferent audio sync.

Legacy

Louis is widely regarded as one of the greatest boxers of all time. He reigned as the world heavyweight champion from 1937 to 1949, 11 years and 8 months, the record in any division. During his reign, Louis defended the title 25 times, the heavyweight record. Louis has won the most world heavyweight title fights in history, at 26, defeating 21 different fighters. In addition to his accomplishments inside the ring, Louis uttered two of boxing's most famous observations: "He can run, but he can't hide" and "Everyone has a plan until they've been hit".

Louis was named Fighter of the Year by The Ring magazine four times, in 1936, 1938, 1939, and 1941. His bouts against Max Baer, Max Schmeling, Tommy Farr, Bob Pastor and Billy Conn were each named Fight of the Year by the magazine. In 1941, he received the Sugar Ray Robinson Award as Fighter of the Year by the Boxing Writers Association of America (BWAA). In 1967, he was honored with the Barney Nagler Award by the BWAA for long and meritorious service. In a 1978 poll conducted by HBO, members of the Boxing Writers Association of America voted Louis the greatest heavyweight in boxing history. In 2005, the International Boxing Research Organization ranked Louis as the greatest heavyweight of all time, and The Ring placed him first on its list of the "100 greatest punchers of all time." Hank Kaplan, Bert Sugar, Teddy Atlas, George Foreman, Joe Frazier, and Sugar Ray Robinson named Louis as the greatest heavyweight boxer of all time.

Louis is also remembered in sports outside of boxing. A former indoor sports venue was named after him in Detroit, the Joe Louis Arena, where the Detroit Red Wings played their NHL games from 1979 to 2017. In 1936, Vince Leah, then a writer for The Winnipeg Tribune used Joe Louis's nickname to refer to the Winnipeg Football Club after a game. From that point, the team became known popularly as the Winnipeg Blue Bombers.

His recognition also transcends the sporting world. In 2002, scholar Molefi Kete Asante listed Joe Louis on his list of 100 Greatest African Americans. On August 26, 1982, Louis was posthumously approved for the Congressional Gold Medal, the highest award given to civilians by the U.S. legislative branch. Congress stated that he "did so much to bolster the spirit of the American people during one of the most crucial times in American history and which have endured throughout the years as a symbol of strength for the nation". Following Louis's death, President Ronald Reagan said, "Joe Louis was more than a sports legend—his career was an indictment of racial bigotry and a source of pride and inspiration to millions of white and black people around the world".

Cultural references

In his heyday, Louis was the subject of many musical tributes, including a number of blues songs.

Kurt Vonnegut's short story "D.P." (originally published in Ladies Home Journal in August 1953) is about a black orphan boy living in post-World War II Germany who is nicknamed "Joe Louis" (after the boxer) by American soldiers stationed in the American Zone of Occupation. "D.P." was included in Vonnegut's short story collection Welcome to the Monkey House (1968) and filmed as "Displaced Person" for television's American Playhouse in 1985.

Louis was portrayed by actor Bari K. Willerford in the film American Gangster.

In 2009, the Brooklyn band Yeasayer debuted the single "Ambling Alp" from their forthcoming album Odd Blood, which imagines what advice Joe Louis's father might have given him prior to becoming a prizefighter. The song makes reference to Louis's boxing career and his famous rivalry with Schmeling in the first person, with the lyrics such as "Oh, Max Schmeling was a formidable foe / The Ambling Alp was too, at least that's what I'm told / But if you learn one thing, you've learned it well / In June, you must give fascists hell".

An opera based on his life, Shadowboxer, premiered on April 17, 2010.

The aforementioned sculpture of Louis's fist (see Legacy above) was one of several Detroit landmarks depicted in 'Imported from Detroit', a two-minute commercial for the Chrysler 200 featuring Eminem that aired during Super Bowl XLV in 2011.

Louis is the inspiration behind Jesse Jagz's eponymous song from the album Jagz Nation, Vol. 2: Royal Niger Company (2014).

The first track from John Squire's 2002 debut LP Time Changes Everything is titled "Joe Louis", and the lyrics include references to his boxing and army career.

Louis' life is retold in the 1948 old-time radio drama "Little David", a presentation from Destination Freedom.

Titles in boxing

Major world titles

NYSAC heavyweight champion (200+ lbs)

NBA (WBA) heavyweight champion (200+ lbs)

The Ring magazine titles

The Ring heavyweight champion (200+ lbs)

Lineal titles

Lineal heavyweight champion

Undisputed titles

Undisputed heavyweight champion