Austin Reed

Austin Reed was a British fashion retailer founded in 1900, and the brand was acquired by Edinburgh Woollen Mill in 2016. History Austin Reed was founded by tailor Austin Leonard Reed (1873–1954). Timeline 1900 - First London shop was opened in Fenchurch Street 1911 - Opening of flagship store in Regent Street 1929 - The first international outlet on the transatlantic liner RMS Aquitania 1930 - The opening of the Regent St Barbers Shop 1936 - Opening of a concession on the RMS Queen Mary 1946 - Opening of a concession on the RMS Queen Elizabeth 1940s - Winston Churchill was a customer here. 1980s - The launch of Austin Reed's womenswear 2000 - UK Manufacturing, at its Crewe factory ended 2005 - Kosugi-Sangyo was the Austin Reed ready-to-wear license holder in Japan with retail value of €50 million. 2009 - The Austin Reed Group acquires heritage brand Viyella 2010 - The launch of the Q Club on the third floor of the Regent Street store 2011 - Austin Reed move from the original 103-113 Regent Street Store to the opposite side (100 Regent Street) 2016 - Austin Reed entered administration. Five concessions located in Boundary Mills outlet villages will stay open following a buyout by Edinburgh Woollen Mill.